Serpents! Glitter! Gold! What else could it be but Gucci? Check out the 9 highlights from the house's Cruise 2018 collection

Having asserted itself as the go-to for a certain kind of kooky Wes Anderson-meets-your batty aunt Gloria, Gucci is now probably one of the most sought-after luxury brands on the market. Among contemporaries like Balenciaga, creative director Alessandro Michele continues to blur the line between ugly/pretty and geeky/cool. Certainly, within this 117-look Cruise 2018 collection, we see familiar motifs that have become the Gucci signature (serpents, OTT florals and lounge suits), plus a few unexpected add-ons sure to become the next It-item.

Click through the gallery above to see 9 highlights from Gucci Cruise '18.

9 highlights from Gucci Cruise ’18