Your first look at Kenzo x H&M is here!

Your first look at Kenzo x H&M is here!


Text: Anna McClelland

Mark November 2 in your diaries

That's a day before the feverishly anticipated Kenzo x H&M collection lands in stores worldwide, but if the current hype four months out is any indication, you're going to need to camp overnight, Balmain x H&M-style.

H&M revealed three looks from the upcoming collab via overnight, and we're happy to report that yes, the tiger motif is a major focus of the collection. No sign of one of Kenzo's coveted tiger motif jumpers just yet, but what we do have is tiger-striped jumpsuits, socks, caps and cross-body bags (the pattern is snatched directly from the Parisian label's archives) in the kinds of exuberant colours Kenzo Takada is famous for, plus a pink shearling jacket and sleek long-line parka.

Your first look at Kenzo x H&M is here! (фото 1)

Following in the style of H&M's For Every Victory campaign, the lookbook features inspirational friends of Kenzo creative directors Carol Lim and Humberto Leon, rather than professional models. They chose "people we admire, icons in their own fields, people who are influential beyond their fashion sensibility," Leon told  The shots we have now show activist and SUNU: Journal of African Affairs, Critical Thought + Aesthetics  founder Amy Sall, artist and poet Juliana Huxtable, musician and performance artist Oko Ebombo and make-up artist Isamaya French.

The full collection will debut on the runway in October, with the line available in 250 stores worldwide from November 3. Watch this space for more. 

Your first look at Kenzo x H&M is here! (фото 2)

Your first look at Kenzo x H&M is here! (фото 3)

Related articles

Buro 24/7 Selection