The French singer/songwriter brings her own brand of cool to the Cali jeans company

She's just wrapped her worldwide Lay Low tour but already the daughter of Jane Birkin and half-sister to Charlotte Gainsbourg is back in the limelight, this time as the face of J Brand's moody Autumn '16 campaign.

Shot by Matteo Montanari, the campaign makes a case for wardrobe classics, with Doillon accessorising her trademark French girl fringe with a leather biker jacket, crisp white shirt, black turtleneck and bodysuit, worked back with denim flares, skinnies and ripped jeans. "The line is very simple and comfortable," she tells W Magazine. "It's very mystical what makes you love a pair of jeans, and it doesn't have to go with trends." Mais oui, Doillon.


Lou Doillon proves French women do it better for J Brand