She's stripped off for a new campaign for anti-poaching organisation I'm Not a Trophy, which aims to raise awareness about endangered species the world over. Delevingne is naked except for digital prints of animals nearing extinction - gorillas, leopards, lions and elephants, for instance - emblazoned across her body.
Delevingne's passion for stopping animal poaching goes back to Cecil the Lion's tragic death last year, when she auctioned off her Tag Heuer watch to raise funds for wildcru.org. Now that she's the face of I'm Not a Trophy, she plans to be just as involved, telling Marie Claire: "I plan on being very hands-on with the organisation and will do whatever I can to help create awareness for the tragic poaching and trophy hunting that is occurring in Africa."
The news comes hot on the heels of Gisele Bündchen's high-profile campaign for UN program Wild for Life.