For each white shirt sold during the campaign, Witchery will donate everything except GST to the Ovarian Cancer Research Foundation
There's never been a better reason to invest in that wardrobe staple, a classic white shirt. Designed to raise much-needed funds to find an early detection test for ovarian cancer, Witchery's annual White Shirt Campaign is back, with nine different designs for women and one for men.
The early stages of ovarian cancer present no obvious symptoms, so most women are diagnosed when they're in the advanced stages of the disease. Devastatingly, it claims the lives of one woman every 10 hours in Australia alone. With an early detection test, countless lives could be saved.
This year, Margaret Zhang has come on board for the campaign, shooting Australian talent in a series of beautiful portraits titled Out of the Shadows. Buy your white shirt at witchery.com.au and share a photo captioned with "I wear a white shirt because..." tagged with #whiteshirtcampaign between now and May 2 to show your support.