The news marks the first time Tiffany & Co. jewellery has ever been available outside its own website and bricks-and-mortar stores, extending its reach to over 170 countries (currently, Tiffany only ships to 13).
An edit of the cult-fave Tiffany T collection will be the first to go live on Net-A-Porter, making online shopping even more dangerous - with a quick click of the mouse, you could suddenly find yourself the proud owner of a Tiffany T Wire Bracelet in rose gold as well as those Gucci block heels. Whoops.
"Tiffany is such an important brand in luxury jewellery, and its heritage holds a special meaning for so many of our customers at Net-A-Porter," says Sarah Rutson, vice president of global buying for Net-A-Porter. "We are thrilled to serve as Tiffany's first ever global ecommerce partner."
