Legendary pyjama-wearing Playboy founder, Hugh Hefner, only passed away last week but already the Hollywood wheels are spinning with Variety reporting a biopic about Hef's life is a go with Oscar-winner Jared Leto to star in the lead role.

According to the article Brett Ratner will direct the film with Ratner securing the rights to Hefner's fascinating life before the Playboy founder passed away of natural causes on September 27. Back in April when the project was initially announced Hefner said, "In recent years there has been plenty of interest and much conversation about doing a feature film based on my life. I have always believed that when the timing was truly right, the perfect creative partners would come together... I believe we have found those partners in Brett Ratner and RatPac Entertainment."

No news yet on which part of Hefner's life will be the focus of the biopic, no film could cover his 91 years in one two-hour movie - but our money's on a starting point of 1953 when Hefner founded Playboy magazine from his apartment in Chicago.

Vanity Fair reports he started the magazine with just $8K, a bunny logo and Marilyn Monroe before she was a star naked in the centrefold of the first issue. According to VF the first issue was "...undated because Hefner wasn't sure there would be a second. That issue sold almost 54,000 copies at 50 cents each."

Hugh Hefner Playboy founder

Hef then went onto create and live a fantasy 'playboy' lifestyle filled with hedonism, pyjama parties and of course, Playboy bunnies.

Casting Leto to play the Playboy founder is a masterstroke - the Oscar-winner is an incredibly versatile actor going from an award-winning role as a transgender women with HIV in Dallas Buyers Club to an insane super villain Niander Wallace in sci-fi action flick Blade Runner 2049. Leto playing an iconic dressing gown-clad empire builder seems like the natural next career step.

Jared Leto’s next role is at the Playboy Mansion