Which goes some way in explaining the Yes Way Rosé gummy bears' outrageous popularity - sold exclusively through luxe candy company Sugarfina, there are currently 12,000 people - and counting - on the wait list for the first drop, vogue.com reports. Crazy? Yes. Curious? Definitely.

The luxury lollies aren't just infused with any old cheap plonk, but Whispering Angel Rosé- it's what they all drink in the Hamptons, darlings - and they've already spawned knock-offs. The Sugafina website warns of imitation varieties made - gasp! - without any real alcohol at all.

Edible alcohol? Why these gummy bears have a 12,000 waitlist

If you've gone off rosé, there's also Champagne Bears infused with Dom Perignon (what else?) and Pale Ale Pints gummies. But before you ask, no - the alcohol evaporates during the cooking process. 

Edible alcohol? Why these gummy bears have a 12,000 waitlist