Is butt-masking the next big thing in beauty?

Is butt-masking the next big thing in beauty?

Bottoms up

Site: Megan Pustetto

Posterior preening is at an all-time high, and we're blaming (or possibly thanking - we're not quite sure yet,) Kim Kardashian, who has single-handely bought the butt (and our obsession with it) back.

Butt skincare treatments such as the 'Brazilian Butt Lift', 'Tip Top Tush' and the 'Butt Suck' are popping up on beauty menus everywhere, but they will cost you an arm and a leg (which is equivalent to one butt cheek in today's currency). However, luckily, if you want a smoother, more defined derriere, there are now reasonably-priced treatments that you can do in the comfort of your home - like a 'butt mask.' As the name suggests, it's a mask - like the ones you'd normally use for your face - but are formulated specifically for your backside. It's a thing, trust us.

Depending on the ones you get, the masks can do anything from reducing the appearance of cellulite, stretch marks and discolouration to creating a more hydrated, detoxed and plumped behind, which will leave you feeling, well, bootyful. Worth 500 squats in our eyes.

Palmer's All Over Firming Lotion

The Palmer's All Over Firming Lotion, smoothes, tightens and tones the skin on your behind, locking in moisture, reducing dullness, stimulating circulation and promoting an overall youthful appearance. It contains Shea Butter, colagen and green tea - which we know can fix pretty much anything.

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Nannette de Gaspé Uplift Revealed Tush

Why not apply the same love you do to your butt as you do your face? The Nannette de Gaspé Uplift Revealed Tush contains hyaluronic acid and marine collagen to help re-shape the contours of your cheeks - we're not talking about the ones on your face - while restoring firmness, suppleness and bounce for a visually more sculpted tush.

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Anese Down With The Thickness

If you want a more sculpted behind without going under the knife, 'Down With The Thickness' is a good place to start. The pink clay booty mask with collagen detoxes and plumps your booty, while leaving it super soft. Kaolin clay works to cleanse and remove excess oils from your skin, while pro-Vitamin B5 and B3 nourish. Not to mention, it smells like a ripe peach, which is hopefully what it makes your butt look like too.

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MDNA Skin Chrome Clay Mask

This product was made famous by none other than the Queen of Pop (and butts) Madonna. While it's actually a face mask that the singer rubs on her butt, if it's good enough for Madonna, it's good enough for me. When questioned about her unconventional use of the clay mask (the wand lifts away impurities with a neodymium magnet in one end and then work the remaining infusion of softening ingredients into the skin with the vibrating end like a mini facial massage,) she had a simple response: "Don't you want soft skin on your butt? Don't people look at your butt? Your butt has an audience."

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Marie France Tone Perfecting Mask

If discoloration is more your issue than toning, the Marie France Tone Perfecting Mask will be your new best friend. The whitening mask helps even out dark skin to make areas look fairer and even-toned. You have to use it once a day for 8-12 weeks but 93% of people that used the product said they noticed a big difference. The best part: it smells like watermelon.

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Massk Butt Cheek Mask

Part of a three-step kit (butt cheek cleanser, butt cheek mask and butt cheek lotion) this pink clay mask is designed to detox, hydrate and even plump your backside to leave it super soft and firm-looking. It consists of clay to help draw out impurities, making it perfect for those who suffer from butt acne.

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