One look at the stars on our screens (or the ladies who lunch in certain suburbs of Sydney...) will tell you that. But with the release of the American Society for Aesthetic Plastic Surgery's most recent report, we now have cold, hard stats behind the plastic surgery boom. And boy, are some of them surprising.
Take this one: the number of cosmetic procedures performed on women has increased by 538% since 1997. Or for something even more revealing, this: the number of procedures for men has increased by a whopping 325% since the same year. We weren't expecting that one.
All up, Americans spent a grand total of US$13.5 billion on combined surgical and nonsurgical procedures in 2015 (that's US$1.5 billion up from 2014). Liposuction is by far the most popular procedure for both genders, followed by breast augmentation for women and nose surgery for men.
The gents are also opting to go under the knife for eyelid surgery (third place), male breast reduction (fourth) and facelifts (fifth). For women, the top five surgical procedures end with tummy tucks, breast lift and eyelid surgery.
Yes, the stats speak to Americans' cosmetic surgery habits only, but we'd surmise that our own would look veeerrry similar. Those guys you know with wrinkle-free foreheads? Maybe - just, maybe - that's not the work of good genes alone.