In 2012 Louis Vuitton secured Jacques Cavallier Belletrud as their Maître Parfumeur, and the lauded nose has been busy concocting Les Parfums Louis Vuitton ever since. Although you may not know his name, you're definitely familiar with his work - born and bred in Grasse, the perfume capital of the world, Belletrud is the nose behind Jean Paul Gaultier Classique, L'Eau d'Issey and Opium pour Homme by Yves Saint Laurent.

Launching in September 2016, Les Parfums Louis Vuitton remains, for the most part, a mystery - no word yet on the bottle design or the exact scent - but what we can tell you is this: it's a one-of-a-kind infusion of Louis Vuitton leather, the May rose and Jasmine. The iconic LV trunk, bottled? Add our names to the waiting list.

Louis Vuitton is launching its first ever perfume