A question for all those matte obsessives out there -the retro-finished lips and the anti-glossers: how many of you have considered going back on  your makeup M.O because of dried out colour, cracks or product build-up that seems to just sit on top. It's a reality most of us have faced, and as such, have combatted it with investing in lip scrubs, primers, treatments, crayons, sticks and however many other tubes of empty promises, only to end up with a shameful box of half-used tubes.

Beauty bag cull: are these 4 lipsticks all you'll ever need?

Enter: Max Factor's new Velvet Mattes Lipstick collection, a tightly edited range of hardworking lipsticks that were formulated as an antidote to regular matte woes. "As a make-up artist, clients often tell me how difficult they find trying to achieve the matte effect without leaving lips feeling dry," says Liz Kelsh, Max Factor Australia Head Make-Up Artist. "It can take a lot of prep followed by layering a variety of different products which isn't very time efficient! I believe make up should be effortlessly fun, and the Velvet Mattes Lipstick Collection definitely delivers that with its gorgeous matte finish in vibrant shades."
The range comes in a carefully curated collection of just four colours, a hot red, a rose, a neutral beige and a warm nude, making for a tightly edited lipstick wardrobe. Yep, all one ever needs.  

Max Factor Velvet Mattes Lipstick Collection, $20.95. Target, Big W and participating independent pharmacy stores.

Beauty bag cull: are these 4 lipsticks all you'll ever need?